Germany, Great Britain and Denmark believe in KEiiNO

I don’t recall there has ever been such a great interest from other countries around a song in Melodi Grand Prix

Published February 24t, 2019, by ReiulfGrønnevik, translated from Norwegian to English by Karina Brandt

Pop outside Norway: Fred R. Buljo, Alexandra Rotan and Tom Hugo Hermansen in KeiiNO, are popular in Germany, Great Britain and Denmark. Photo: Bernhard Hienerwadel

In the Norwegian Spotify lists, the song from KEiiNO, “Spirit in the sky”, is clearly the most popular song of this year’s contributions, but it’s not just Norwegians who seem to like the song. This says marketing boss Carl-Henrik Tuwezen in Betsson in a press release.

— From day one, “Spirit in the sky” has been the big favourite to the oddsplayers, but it’s not only Norwegians who have put money on KEiiNO. A lot of oddsett have been put by players from other countries, so it’s clear that it has manifested itself also outside the country borders, Tuwezen tells.

Per Sundnes who this year is MGP-expert for Betsson, is not surprised.

— They have a very unique sound and stand out in the field this year. First I was afraid it would be a lot, but Tom Hugo has a talent for making catchy popmusic, the Norwegian brags.

Tuwezen tells that Melodi Grand Prix always is a very popular betting object amongst Norwegians, but this year there has been great interest for the Norwegian finale from abroad. Especially a great interest from Germany, Great Britain and Denmark.

— I don’t recall it has earlier been this much interest for a song, from abroad, in Melodi Grand Prix. It seems like the Germans, Englishmen and Danes love KEiiNO. It sounds promising for Noway’s chances if the songs passes on to Eurovision, says Tuwezen.